is now Fairstone!

New name, same familiar faces

We are thrilled to announce that CitiFinancial is now Fairstone! You'll notice some exciting changes in our branches and online at, with even more coming soon! But, rest assured, what won't change are the friendly faces you've come to know and the personalized experience you've come to expect from your local community lender.

About our evolution

CitiFinancial has changed ownership and is relaunching as Fairstone. Our transition to Fairstone takes place as we’re evolving to provide the best possible loan experience for our customers. We’re working to ensure a clear loan process, seamless online experience and greater clarity around borrowing, to provide Canadians with loans that suit their needs. 

Interested in becoming a Fairstone customer?

Here's how to get a loan:

  1. Apply online in minutes
    and get an instant online decision.

  2. Visit your local branch
    to complete the loan process.

  3. Receive your cheque
    or deposit funds electronically.

Get a loan as soon as today

Apply for a loan

Questions about the transition? We've got you covered.

Branch customers

We're working to ensure our transition is as seamless as possible.

Branch Customer FAQ

Financing customers

We're working with businesses to ensure our transition is as seamless as possible.

Financing Customer FAQ

Fairstone was formerly known as CitiFinancial Canada, Inc. CitiFinancial Canada, Inc. and its subsidiaries have been acquired and are no longer affiliates of Citigroup Inc. The trademarks “Citi”, “Citibank”, “Citigroup”, “Citicorp”, “CitiFinancial”, “EquityPlus”, “Arc Design”, the Blue Wave trade dress and all similar trademarks and derivations thereof, are owned by Citigroup Inc. and any use is under license.